Stephan's Friday Picks

• A retailer's guide to Black Friday (Retail Dive)
• The Observer view on the power of the big four supermarkets (The Guardian)
• Blaise Pascal knew a thing or two about persuasion (Quartz)
• The end of fast fashion? The man bringing high quality basics back to the high street (The Telegraph)
• Does anyone expect to pay full price anymore? (Business of Fashion)
• J&J said to make takeover approach for drugmaker Actelion (Bloomberg)