Stephan's Tuesday Picks

• Buldak's spicy ramen is riding TikTok fame to the top (Bloomberg)
• How Dick's Sporting Goods loyalty program helped spur a $13 billion boom (Bloomberg)
• The protein bar king and the battle for the holy grail of fat substitutes (Men's Health)
• Agentic commerce is redefining retail - here's how to respond (BCG)
• If an energy drink drank an energy drink, you'd get a Celsuis (NYT)