Stephan's Tuesday Picks

• Roger Martin: The trap of presiding over strategy (Medium)
• Debunking the myths of dynamic pricing (BCG)
• How Arc'teryx parkas and Salomon hiking boots became high fashion (WSJ)
• For H&M, the future is both 'circular' and 'digital' (McKinsey)
• Tim Hortons launches new dark roast coffee as part of 'back-to-basics' strategy (Globe and Mail)